Find customers before they churn. Launch the save before they leave.
Nudgen Churn Radar detects inactive, stuck, and renewal-risk customers, then launches personalized save campaigns that stop when customers return. No manual works required.
Risk Inbox
21
critical accounts
52%
usage drop detected
3d
until renewal window
What teams see next
Explainable risk alerts
Every churn warning comes with the trigger behind it, so the team knows what changed before sending anything.
AI campaign drafts
Nudgen turns those triggers into save messages, follow-ups, and stop rules without waiting for a manual brief.
Customers churn quietly.
Stop filling a leaky bucket.
Most customers do not announce churn. They fade quietly: fewer logins, stalled onboarding, lower feature use, and renewal risk teams catch too late.
No login in 14 days after onboarding
Trial ending soon with low activation
Usage dropped sharply after initial adoption
Renewal window approaching without engagement
Signal to action
Move from churn signals to an automated save motion in one timeline.
Nudgen sits between product activity and retention outreach. It detects the drop-off, scores the risk, drafts the message, notifies the team, and stops the sequence when the customer returns.
Usage falls off
Inactivity, low activation, and renewal timing push the account into the risk inbox.
Reasons stay visible
Watch, At Risk, and Critical scores stay tied to the exact behavior change behind them.
AI builds the save
Campaign copy, follow-ups, and playbook angle are generated from the churn reason.
Teams get the alert
Email and Slack notifications keep the operator loop tight without losing automation.
Connect in the way your team is ready for
Start with your fastest source now, then add deeper event integrations when your team is ready.
SDK + Tag Manager
Track onboarding, activation, and retention signals directly from your web product.
Secure webhook / API
Send server-side events like subscription changes, failed renewals, and usage milestones.
CSV upload
Run the fastest churn scan by importing customer activity and lifecycle fields in one file.
What happens after setup
use case
Start with proven save playbooks
Each playbook combines trigger logic, campaign angle, and stop conditions to recover revenue before cancellation.
Trial Activation Rescue
Trigger: Trial ending within 3 days and no core action completed
Goal: Drive first activation event
Campaign angle: Short success path + guided onboarding offer
Inactive Paid User
Trigger: No login in 14+ days after conversion
Goal: Restart weekly product usage
Campaign angle: Value reminder + quick win use case
Feature Drop-off
Trigger: Usage dropped 40%+ on a key feature
Goal: Recover feature adoption
Campaign angle: Focused education + workflow template
Renewal Risk
Trigger: Renewal window and low activity trend
Goal: Increase renewal confidence
Campaign angle: ROI proof + stakeholder check-in sequence
FAQ
Questions teams ask before wiring churn signals into action.
Start with customer identifiers, lifecycle milestones, and a few product activity events. Teams can begin with a CSV, then layer in SDK or webhook events when they want more coverage.
Yes. The product is framed around readable triggers like inactivity, drop-off, low activation, or renewal timing. The UI should show the reason attached to every risk state.
Yes. The workflow supports both instant launch and review-first mode, so operators can approve the save draft before it goes out.
Campaigns can pause when the customer logs in again, completes an activation step, clicks, replies, or meets another recovery event you define.
CSV is a real first path. It gives smaller teams a fast churn scan before they invest in deeper product instrumentation.
Ready for SaaS teams using CSV, webhooks, Segment, Stripe, or deeper product instrumentation.
Stop watching users cancel. Start acting before it is too late.
Upload a customer CSV or connect product events, and Nudgen will show who is at risk and what to send next.